Digital Marketing Kickstarter Program

A perfect digital marketing training program for beginners to kick start their career in digital marketing.


Online Classes (Learn 15+ Modules)


3.5 Month Training cum Internship

Batch Starting

25th August (only 25 Seats)

Batch Days

Weekdays (Mon – Fri)

Course Fee

₹45,000/- (Easy EMI Available)

Our Kickstarter Program Curriculum

Chapter 1 : Orientation
  • About Digital Marketing Grid
  • About Trainers
  • Roadmap to Skilled Digital Marketer
  • Goal Setting
  • Hackathon Milestones
  • Student LMS Setup
Chapter 2 : Introduction to Digital Marketing
  • Role of Digital Marketing 
  • Traditional vs Digital Marketing
  • Core Concepts of Digital Marketing
  • Scope of Digital Marketing 
  • 5 Steps to Create Digital Marketing Strategy
Chapter 3 : Finding Niche
  • Identifying the Problem
  • How to shift from a Generalized to Micro Niche
  • Finalizing the Micro Niche
  • Creating Business Positioning (Unique Selling Positioning)
  • List of Top Niche Topics

Assignment – Hackathon 1 – Niche Clarity 

Chapter 4 : Know Your Customer
  • Understanding KYC
  • Creating Buyer Personas
  • Developing Unique Value Proposition & Key Benefits
  • Creating Buyer Journey

Assignment – Hackathon 2 – Creating Buyers Persona & Journey on Finalized Niche

Chapter 5 : WordPress Website Development
  • What is Domain, Hosting & Website?
  • What is CMS?
  • What is WordPress, Visual Builders & Plugins?
  • Setting up Domain & Hosting
  • Installing WordPress & Visual Builder
  • Creating a Website architecture
  • Developing WordPress Website

Assignment – Hackathon 2 – Building Niche-Based Website

Chapter 6 : Content Creation & Marketing
  • Creating Content Strategy
  • Creating Content Calendar(Monthly)
  • How to do Copywriting?
  • Learning CANVA for image designs
  • How to create Ad Copies & Design
  • Different Content Ideas
  • How to do the podcast?
  • Content Marketing KPIs

Assignment – Hackathon 3 – Creating Content Strategy & Calendar. Creating content as per the content calendar

Chapter 7 : Search Engine Optimization
  • SEO Basics
  • SEO Keywords Optimization and Setup
  • Google Search Console
  • Tag Manager
  • On-Page Activities
  • Technical SEO Activities
  • Off-Page Activities
  • Advanced Link Building Techniques
  • Competitor Link Analysis
  • SEO Auditing
  • Google Algorithms
  • Google Guidelines
  • Google Reporting

Assignment – Hackathon 4 – Creating & Implementing SEO Strategy 

Chapter 8 : Search Engine Ads
  • SEM Overview
  • PAY PER CLICK Overview
  • Strategizing PPC Campaigns
  • Market Analysis
  • Ad writing Techniques
  • Creating Effective Landing Pages
  • Campaign Management
  • Bid Management Plan
  • Performance Tracking
  • Testing

Assignment – Hackathon 5 – Creating Ad Copies, Creating, Landing pages & Running the ad campaigns 

Chapter 9 : Social Media Management
  • How to create Social Media Posts
  • How to write Social Media Copywriting
  • Facebook
  • Instagram
  • Twitter
  • Linkedin
  • Pinterest
  • Quora
  • YouTube 
  • Social Media Performance Tracking KPIs

Assignment – Hackathon 6 – Managing Social Media Accounts

Chapter 10 : Social Media Ads
  • Facebook Ads Setup
  • Facebook Business Setup
  • Instagram Ads Setup
  • Twitter Ad Setup
  • Linkedin Ad Setup
  • Budget & Bidding  Management
  • Performance Tracking KPIs

Assignment – Hackathon 7 – Creating Ads & Setting Up Ad Campaigns

Chapter 11 : YouTube & Display Advertising
  • Fundamentals of Display Advertising
  • Creating a YouTube Channel
  • Optimizing YouTube Videos
  • Understanding Google Display Network(GDN)
  • Creating Display and Video Campaigns on Google Ads
  • Measuring & Optimizing Display Campaigns

Assignment – Hackathon 11 – Setting up Display Ad Campaign

Chapter 12 : Email Marketing
  • Email Marketing Fundamentals
  • Tools and Strategy
  • Marketing Automation
  • Email Design
  • Creating an Effective Email Campaign
  • Testing and Optimizing an Email Campaign

Assignment – Hackathon 8 – Setting up your First Email Marketing Campaign

Chapter 13 : Landing page
  • What Is A Landing Page?
  • Homepage VS Landing Page
  • Why LP important?
  • Types Of Landing Pages
  • Important Elements in LP
  • Visual Hierarchy
  • Passive & Action Colors
  • AIDA
  • How To Increase Readability And Conversions?
  • Does Your Message Match?
  • 3 Ways To Boost Your LP Conversion Rate
  • Optimize LP For Mobile Phones

Assignment – Hackathon 9 – Creating Landing page for ad campaign

Chapter 14 : Google Analyitcs
  • Fundamentals of Web Analytics
  • Creating & Configuring Google Analytics Account
  • Setting up Goals
  • Measuring, monitoring & reporting GA data

Assignment – Hackathon 10 – Setting up Google Analytics 

Google Ads Certifications

Google Analytics Certification

Hubspot Certification

Digital Marketing Grid Certification

Course Features

Duration: 3.5 months

Pass Percentage: 80%


15+ Modules

14+ Hackathons Assignments

5+ Live Projects

Batch Size: 25 Students

Internship Program

Our Digital Marketing Trainers

Hemant Pic

Hemant Panchratan

Hemant is one of our lead trainers & co-founder at Konvert Klicks Pvt. Ltd., a leading digital marketing agency in India situated in Bhopal. His 12+ years of experience in the domain of digital marketing is poured out when he’s teaching his students. Know More

Ankit Saxena

Ankit Saxena

He is one of the lead trainers at Digital Marketing Grid and is also one of the founders at Konvert Klicks Pvt. Ltd. His years of experience and expertise are well reflected when he’s teaching, and he is strongly motivated to make the “Want-to-be-digital-marketers” into Digital Marketers. Know More

Top Skills You Will Learn


WordPress website development


Content creation


Digital strategy


Quality traffic & lead generation using SEO


Lead generation through paid marketing


Brand building & engagement using social media


Campaign perfromance tracking

Top Job Opportunities


SEO Expert / Executive


Google Ads / PPC / Paid Ads Expert


Content Writer / Copywriter


Social Media Expert


SEM Specialist


Content Strategiest


Email Marketing Specialist

Who Can do this Program


Under Graduates


Post Graduates


Job Seekers





Minimum Eligibility Criteria


Bachelor's Degree

Future of a Digital Marketing Jobs in India (Facts)


“Digital Marketing Specialist” job is in the top 10 most in-demand jobs on LinkedIn


According to Goldman Sachs report, scope of advanced advertising profession in Indian market will ve $160 billion by 2025, which is multiple folds the current value

(source: TOI)


Indian advertising industry to grow 10.8 pc; to reach Rs 62,577 cr by end of 2021

(source: economic times)


E-commerce platforms provide an $8 billion market for digital ads in India.

(source: economic times)


The digital marketing career scope in India will be worth US$160 billion by 2025, making it three times the current value (Goldman Sachs, 2020)

(source: economic times)

Cut the Competition with these Digital Marketing Certifications

We provide you with more than 15+ certifications from industry leaders like Hubspot, SEMrush & Google. We provide our own course and 15 module completion certificates.

DMG Completion Certificate

Course Completion Certificate

Google Display Ads Certification

Google Display Ads Course Certification

HubSpot Certification

Google Shopping Ads certification

Google Shopping Ads Certification

Google Analytics Certification

Google Video Ads Certification

Google Video Ads Certification

Google Search Ads Certification

Google Search Ads Certification

Internship Certificate

Internship Certificate from Konvert Klicks

40+ Digital Marketing Tools

What Our Students are Saying?

Advantages of Joining Digital Marketing Grid

We provide you 100% practicle learning based on real projects with real implementation and generating real results.

100% Practical Learning

We assign with real projects which will grow as you move ahead with the learnings.

Gamified Learning

We conduct weekly hackathons to implement what you have learned so far in the course.

Classroom Training + Pre-recorded Videos

We provide classroom classes + pre-recorded videos which cover the all the important concepts.

100+ SOPs Templates and Workbooks

You will get access to 100+ ready to implement standard opreating procedures templates.

Agency-Styled Learning

Since we ourself run the digital marketing agency, Konvert Klicks, you will get the learning in the same manaer.

100% Job Assistance

We provide job assistance till you get placed in the company.

1-on-1 Doubt Clearance

We provide personalized doubt clearance sessions which will be conducted weekly after hackathons.

Weekly Mastermind Sessions

Digital Marketing Industry growing fast and keeping up with this is tough. So we do these session keep you up-to-date.

Opportunity to Get Hired within our Agency

Yes, we hired the people we train but for that you have go through the tough process evaluations.

Mock Interviews

we will arrange a series of mock interviews to get you accustomed to the standards of the industry.

Industry Certifications

We provide Google & hubspot certifications which will make you stand-out in the crowd.

Access the Our Digital Marketers Community

Even after you get placed, you can get benefited through the coummunity of implementors.

Short Mastery Courses

The short mastery courses are based on important topics we need detailed discussion. We have short courses on Canva, WordPress, Landing Pages, etc.

Free Digital Marketing Workshops

We conduct regular workshops on how you can build and grow your careers in digital marketing. These workshops are designed to help know about digital marketing.

Ready to get started?

Get start your career in the fastest-growing industry today.